Portfolio of Services

MARKETING RESEARCH & DEVELOPMENT
Our diverse and experienced staff can provide a wide range of marketing services to meet virtually every need. We can be the focal point of any of these services or we can operate as a support and verification unit.

Mergers and Acquisitions
Strategic Partnerships & Licensing
Market Research & Analysis
Feasibility Study
Marketing Plan Development
Strategic Planning

MARKETING COMMUNICATIONS PROGRAM
Designed to generate both brand awareness and qualified sales leads, the marketing communications program represents one of the most critical elements of a successful U.S. marketing venture. The Yeatman Group personnel and their affiliated agency have a remarkable record of success in enabling previously unknown European companies to capture "share of mind" and share of market in the U.S.

Through our exclusive association with this leading U.S. industrial/technical marketing communications agency, the Yeatman Group can develop and implement a complete, coordinated promotion program including:

Publicity & Public Relations
Advertising
Technical Sales Literature
Inquiry Management
On-line/Interactive Marketing
Corporate Identity Programs
Direct Mail
Audio/visuals
Special Promotions
Telemarketing
Trade Shows
Sales Meetings
Field Sales Communications

YOUR U.S. SALES ORGANIZATION
Routes to market can vary dramatically in the U.S., as can the specific sales channels to best serve them. The Yeatman Group can evaluate the most effective means to support your U.S. sales effort and, depending on our needs analysis and your objectives, can provide any of the following scenarios or an appropriate combination:

Establish and manage a manufacturer’s representative network
Establish and manage a network of authorized distributors
Screen and hire direct sales and/or sales management personnel

YOUR U.S. SUBSIDIARY OFFICE
The Yeatman Group can provide you with the perception or reality of a fully staffed U.S. facility. Depending on the scope of your U.S. operation, we can provide or arrange for:

Dedicated phone/Fax/e-mail lines
Secretarial/administrative support
Office space and/other facility needs (contract manufacturing, human resources, etc.)

US Menu -- UK/European Menu
US Introduction -- UK/European Introduction
US Portfolio of Services -- UK/European Portfolio of Services
US Marketing Services -- UK/European Marketing Services
US Administrative Services -- UK/European Administrative Services
US Changing World Market -- UK/European Changing World Market
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The Yeatman Group, Inc.
P.O. Box 1127
Jackson, NJ 08527 USA
USA Phone: (732) 886-0826 Fax: (732) 886-6586
E-Mail: mail@yeatmangroup.com